The entrepreneurial mindset

Enhanced descriptions from Syndetics:

The Entrepreneurial Mindset offers a refreshingly practical blueprint for thinking and acting in environments that are fast-paced, rapidly changing, and highly uncertain. It provides both a guide to energizing the organization to find tomorrow's opportunities and a set of entrepreneurial principles you can use personally to transform the arenas in which you compete. The authors present simple but powerful ways to stop thinking and acting by the old rules and start thinking with the discipline of a habitual entrepreneur.

They show how to: eliminate paralyzing uncertainty by creating an entrepreneurial frame that shapes a shared understanding of what is to be accomplished; create a richly stocked opportunity register to redesign existing products, find new sources of differentiation, resegment existing markets, reconfigure market spaces, and seize the huge upside potential of breakthroughs; build a dynamic portfolio of businesses and options that continuously move your organization toward the future while simultaneously leaving the past behind; execute dynamically your ideas so that you can move fast, with confidence and without undue risk; and develop your own way of leading with an entrepreneurial mindset to create a vibrant entrepreneurial climate within your organization.

Table of contents provided by Syndetics

• Preface
• 1 An Entrepreneurial Mindset for Winning in an Uncertain World
• 2 Achieving the Perfect Translation
• 3 Differentiation to Die For
• 4 Disrupting the Rules of the Game
• 5 Building Breakthrough Competences
• 6 Targeting Your Portfolio
• 7 Focus to Win
• 8 Choosing Your Entry Strategy
• 9 Discovery Driven Planning
• 10 Acing the Discovery
• 11 The Entrepreneurial Mindset as Second Nature: Continuous Creation of New Business Models
• 12 The Entrepreneurial Edge: When Strategy Is Discovery
• Notes
• Index
• About the Authors

Reviews provided by Syndetics

Library Journal Review

This somewhat scholarly tome says that uncertainty can be profitable if approached as an opportunity. The authors are Ivy League B-school professors with private-sector experience who attempt to provide an intellectual approach to the issue of how a company can develop an entrepreneurial attitude in its employees. They believe that focus, discipline, intelligent experimentation, insight into potential customers, ruthless adherence to priorities, and the ability to engage others in the same goal are some of the ways to develop habitual entrepreneurs. The small number of companies used as successful examples is indicative of how difficult and nebulous it is to develop this mind-set, which ultimately seems best for larger businesses or those with deep pockets. Academic jargon is kept to a minimum despite the many charts, figures, tables, sidebars, and footnotes. Considering the large number of books published on entrepreneurship in the last five years, public libraries would do better with a less academic volume. This is, however, an acceptable, though optional, purchase for four-year and graduate academic programs.ÄPatrick J. Brunet, Western Wisconsin Technical Coll. Lib., La Crosse (c) Copyright 2010. Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.