Mass moralizing : marketing and moral storytelling / Phil Hopkins.
Material type:
TextPublisher: Lanham, Maryland : Lexington Books, 2015Copyright date: ©2015Description: 1 online resource (259 pages) : illustrationsContent type: - text
- computer
- online resource
- 9780739188521 (e-book)
- 175 23
- P94 .H658 2015
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Kandy | Available | KDEBK70001317 |
Includes bibliographical references and index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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