Capital war : how foreign companies fight their war in China / Wang Kangmao.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- text
- computer
- online resource
- 9781844641246 (e-book)
- 338.60480951 23
- HD41 .K364 2014
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
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Colombo | Available | CBERA1000657 | ||||
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Jaffna | Available | JFEBRA1000657 | ||||
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Kandy | Available | KDEBRA1000657 |
This is a fascinating study of 12 major 'capital wars' in China led by overseas companies. The companies include Caterpillar, Mittal, Alcatel, Danone, SEB, BMW, UBS, L'Oreal, Toyota, Bayer, Johnson & Johnson, and Coca-Cola. Each chapter examines one company, with expert coverage provided by leading Chinese business and finance professor Wang Kangmao. Part of the practical new Cases in Modern Chinese Business series, the book offers insights and analysis on how business is done in China. (Series: Cases in Modern Chinese Business)
Includes bibliographical references.
Description based on online resource; title from PDF title page (ebrary, viewed July 29, 2014).
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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