TY  - BOOK
AU  - Myrick,Jessica Gall
TI  - The role of emotions in preventative health communication
AV  - RA427.8 .M97 2015
U1  - 613 23
PY  - 2015///]
CY  - Lanham
PB  - Lexington Books
KW  - Emotions
KW  - Communication in medicine
KW  - Health behavior
KW  - Medicine, Preventive
KW  - Electronic books
N1  - Includes bibliographical references and index; Introduction : emotions and preventative health communication -- Theoretical foundations -- Fear -- Guilt -- Anger -- Sadness -- Humor -- Pride -- Interest -- Hope -- Elevation -- Health campaigns -- Health journalism -- Health information seeking -- Ehealth -- Conclusion : future directions for research on emotions and prevention-focused health messages
UR  - https://ebookcentral.proquest.com/lib/bcsl-ebooks/detail.action?docID=4085751
ER  -