Electrical appliance retailing in China : the GOME story / edited by Ming Li.
Material type:
- text
- computer
- online resource
- 9781844641192 (e-book)
- 338.4768380971 23
- HD9971.5.E543 .E443 2014
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
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Colombo | Available | CBERA1000656 | ||||
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Jaffna | Available | JFEBRA1000656 | ||||
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Kandy | Available | KDEBRA1000656 |
Enhanced descriptions from Syndetics:
This book takes a close look into GOME, China's leading electrical appliance supplier famous for its stunning market shares and performance. The book is divided into five parts, organized according to an order of events, and it provides an in-depth analysis on the structure of GOME, its key managers, and the significant changes they implemented. In addition, the book captures the changes forced upon GOME after its president was imprisoned. (Series: Cases in Modern Chinese Business)
Description based on online resource; title from PDF cover (ebrary, viewed August 13, 2014).
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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