Current and emerging issues in the audiovisual industry / Mercedes Medina, Mónica Herrero, Alicia Urgellés.
Material type:
- text
- computer
- online resource
- 9781119384656 (e-book)
- 338.477 23
- HD9999.C9472 .M435 2017
Item type | Current library | Call number | Status | Date due | Barcode | Item holds | |
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Colombo | Available | CBERA10002233 | ||||
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Jaffna | Available | JFEBRA10002233 | ||||
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Kandy | Available | KDEBRA10002233 |
Enhanced descriptions from Syndetics:
This book focuses on the challenges of competition in television broadcasting markets. How is the evolution from a two-sided market to platform economics reshaping competition in television broadcasting? How are new market dynamics changing competition for content creation and acquisition and the revenue streams? Will content remain king? Or will new competitive dynamics undermine the sustainable creation of high quality content, especially in small media markets?
Includes bibliographical references at the end of each chapters and index.
Description based on print version record.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2016. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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