000 02229nam a22004213i 4500
001 EBC5482553
003 MiAaPQ
005 20190211055039.0
006 m o d |
007 cr cnu||||||||
008 181229s2015 xx o ||||0 eng d
020 _a9781613630648
_q(electronic bk.)
035 _a(MiAaPQ)EBC5482553
035 _a(Au-PeEL)EBL5482553
035 _a(CaPaEBR)ebr11612951
035 _a(OCoLC)927446517
040 _aMiAaPQ
_beng
_erda
_epn
_cMiAaPQ
_dMiAaPQ
100 1 _aKnowledge@Wharton.
245 1 4 _aThe Customer of Tomorrow :
_bStrategies for Keeping Pace with Rapidly Changing Behaviors, Technologies, and Expectations.
264 1 _aChicago :
_bWharton Digital Press,
_c2015.
264 4 _c©2015.
300 _a1 online resource (46 pages)
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
490 1 _aKnowledge@Wharton Essentials
505 0 _aIntro -- Copyright -- Knowledge@Wharton Books -- Contents -- Foreword -- Introduction -- Customer Loyalty in the Age of Big Data -- Hold That Tweet! -- The Ignored Side of Social Media -- The Feedback Loop -- When Does the "Human Touch" Matter in Retail? -- Convincing the Swing Vote -- Conclusion -- Sources -- About Knowledge@Wharton Books -- About Knowledge@Wharton -- About Wharton Digital Press -- About The Wharton School.
588 _aDescription based on publisher supplied metadata and other sources.
590 _aElectronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2018. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
655 4 _aElectronic books.
700 1 _aKahn, Barbara E.
776 0 8 _iPrint version:
_aKnowledge@Wharton
_tThe Customer of Tomorrow : Strategies for Keeping Pace with Rapidly Changing Behaviors, Technologies, and Expectations
_dChicago : Wharton Digital Press,c2015
797 2 _aProQuest (Firm)
830 0 _aKnowledge@Wharton Essentials
856 4 0 _uhttps://ebookcentral.proquest.com/lib/bcsl-ebooks/detail.action?docID=5482553
_zClick to View
999 _c759421
_d759421