MARC details
000 -LEADER |
fixed length control field |
02205nam a22004333i 4500 |
001 - CONTROL NUMBER |
control field |
EBC5482545 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MiAaPQ |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190211055039.0 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION |
fixed length control field |
m o d | |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
cr cnu|||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
181229s2012 xx o ||||0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781613630150 |
Qualifying information |
(electronic bk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
Cancelled/invalid ISBN |
9781613630167 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(MiAaPQ)EBC5482545 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(Au-PeEL)EBL5482545 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(CaPaEBR)ebr11597587 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)797846161 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
MiAaPQ |
Language of cataloging |
eng |
Description conventions |
rda |
-- |
pn |
Transcribing agency |
MiAaPQ |
Modifying agency |
MiAaPQ |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Fader, Peter. |
245 10 - TITLE STATEMENT |
Title |
Customer Centricity : |
Remainder of title |
Focus on the Right Customers for Strategic Advantage. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed. |
264 #1 - |
-- |
Chicago : |
-- |
Wharton Digital Press, |
-- |
2012. |
264 #4 - |
-- |
©2012. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
1 online resource (129 pages) |
336 ## - |
-- |
text |
-- |
txt |
-- |
rdacontent |
337 ## - |
-- |
computer |
-- |
c |
-- |
rdamedia |
338 ## - |
-- |
online resource |
-- |
cr |
-- |
rdacarrier |
490 1# - SERIES STATEMENT |
Series statement |
Wharton Executive Essentials |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Intro -- Contents -- Introduction -- 1. Product Centricity: Cracks in the Foundation -- 2. Customer Centricity: The New Model for Success -- 3. Customer Equity: New Views on Value -- 4. Customer Lifetime Value: The Real Worth of Your Customers -- 5. Customer Relationship Management: The First Step Toward Customer Centricity -- Conclusion -- Acknowledgments -- Index -- About the Wharton Executive Essentials Series -- About the Author -- About The Wharton School. |
588 ## - |
-- |
Description based on publisher supplied metadata and other sources. |
590 ## - LOCAL NOTE (RLIN) |
Local note |
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2018. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries. |
655 #4 - INDEX TERM--GENRE/FORM |
Genre/form data or focus term |
Electronic books. |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
Display text |
Print version: |
Main entry heading |
Fader, Peter |
Title |
Customer Centricity : Focus on the Right Customers for Strategic Advantage |
Place, publisher, and date of publication |
Chicago : Wharton Digital Press,c2012 |
International Standard Book Number |
9781613630167 |
797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN) |
Corporate name or jurisdiction name as entry element |
ProQuest (Firm) |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Wharton Executive Essentials |
856 40 - ELECTRONIC LOCATION AND ACCESS |
Uniform Resource Identifier |
<a href="https://ebookcentral.proquest.com/lib/bcsl-ebooks/detail.action?docID=5482545">https://ebookcentral.proquest.com/lib/bcsl-ebooks/detail.action?docID=5482545</a> |
Public note |
Click to View |