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		Pricing segmentation and analytics [electronic resource] / Tudor Bodea and Mark Ferguson. by Bodea, Tudor Ferguson, Mark Series: Marketing strategy collection Edition: 1st ed. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher number: 2 BEP Publication details: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, c2012 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Applying scientific reasoning to the field of marketing [electronic resource] : make better decisions / Terry Grapentine. by Grapentine, Terry Series: 2012 digital library \| Marketing strategy collection Edition: 1st ed. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publication details: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2012 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Basics of branding : a practical guide for managers / Jay Gronlund. by Gronlund, Jay [author.] Series: 2013 digital library \| Marketing strategy collection Edition: First edition. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2013 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Marketing strategy for small- to medium-sized manufacturers [electronic resource] : a practical guide for generating growth, profit, and sales / Charles E. France. by France, Charles E Series: 2013 digital library \| Marketing strategy collection Edition: 1st ed. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publication details: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2013 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Dynamic customer strategy : today's CRM / John F. Tanner, Jr. by Tanner, John F [author.] Series: 2014 digital library \| Marketing strategy collection Edition: First edition. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Customers inside, customers outside : designing and succeeding with enterprise customer-centricity concepts, practices, and applications / Michael W. Lowenstein. by Lowenstein, Michael W, 1942- [author.] Series: 2013 digital library \| Marketing strategy collection Edition: First edition. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Developing successful marketing strategies / Gary W. Randazzo. by Randazzo, Gary W [author.] Series: Marketing strategy collection \| 2014 digital library Edition: First edition. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Marketing and management models : a guide to understanding and using business models / Helen Strong. by Strong, Helen [author.] Series: 2014 digital library \| Marketing strategy collection Edition: First edition. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Effective advertising strategies for your business / Cong Li. by Li, Cong [author.] Series: 2014 digital library \| Marketing strategy collection Edition: First edition. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2014 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Surprise! : The secret to customer loyalty in the service sector / Vincent P. Magnini. by Magnini, Vincent P [author.] Series: 2014 digital library \| Marketing strategy collection Edition: First edition. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015 Other title: Secret to customer loyalty in the service sector. Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Sales promotion decision making : concepts, principles, and practice / Steve Ogden-Barnes and Stella Minahan. by Ogden-Barnes, Steve [author.] Minahan, Stella [author.] Series: Marketing strategy collection Edition: First edition. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Marketing plan templates for enhancing profits / Elizabeth Rush Kruger. by Kruger, Elizabeth Rush [author.] Series: Marketing strategy collection Edition: First edition. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: New York, New York : Business Expert Press, 2016Copyright date: ©2016 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Relationship marketing re-imagined : marketing's inevitable shift from exchanges to value cocreating relationships / Naresh K. Malhotra, Can Uslay, and Ahmet Bayraktar. by Malhotra, Naresh K [author.] Uslay, Can, 1973- [author.] Bayraktar, Ahmet [author.] Series: Marketing strategy collection Edition: First edition. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Service excellence : creating customer experiences that build relationships / Ruth N. Bolton. by Bolton, Ruth N. (Ruth Nancy) [author.] Series: Marketing strategy collection Edition: First edition. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).
		Smart marketing : how to dramatically grow your revenue / Ahmed Al Akber. by Akber, Ahmed Al [author.] Series: Marketing strategy collection Edition: First edition. Material type: Text; Format: available online ; Literary form: Not fiction ; Audience: Specialized; Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2015 Online resources: Click to View Availability: Items available for loan: Colombo (1). Jaffna (1). Kandy (1).